Monday, August 31, 2009

Communicating in a Sound-bite Society

People are conditioned to get information in sounds-bites. Gone are the days of the Lincoln-Douglas debates where hours were given to each side to make their points.

We live in a culture where the attention span is short. If someone asks you a question like "What is this Book of Mormon your church has?" you may need to answer in 60 seconds or less in a clear, simple, and understandable way.

Moroni said he saw our day and I believe it. He wrote an inspired 'sound-bite' introduction to the Book of Mormon that is very precise, to the point, and effective for the modern day culture. Joseph Smith did a direct translation of what Moroni wrote.

Are you prepared to give a 'sound-bite' explanation to a friend that inquires about the Book of Mormon? Moroni's description is an excellent foundation for you to create your own.

- Book of Mormon Title Page

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